People are good at creating content. Like, really good. We create… a lot of it. What we’re less good at is maintaining that content over time. One symptom of that problem is the slow decay of hyperlinks in our content. Every time a site is redesigned, or a content editor updates information on a page, links you’ve created, or links others send to your site, break. or become unhelpful What does it mean for our websites, and what can we do about it? We dive into the problem in this week’s episode.
Followup Resources
Benefits of accessibility (3:16)
Link Rot (10:38)
- Amberlink
- Authoring Webpages/Preventing link rot
- The Average Lifespan of a Webpage
- The half-life of a link is two years
- How Much Money is Your Site’s Bad Link Experience Losing You?
- How To Find 404 Error Pages using Google Search Console
- The Internet Is Rotting
- Perma.cc
- Screaming Frog SEO Spider
- The Web as Random Acts of Kindness
- What is the average website lifespan? 10 Factors In Website Life Expectancy
- Xenu Link Slueth
Transcript
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